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Pantone’s 2025 colour of the year is…. brown, which, yeah, sounds about right

The results are in, and the highly anticipated Pantone colour of the year — seen by many as capturing the current cultural zeitgeist and setting the tone for the year ahead — is brown. Yes, brown. Mocha Mousse, to be specific, which Pantone describes in its press release as “an evocative soft brown that …

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